How to add pixels to your links

Step-by-step guide

1. Create a pixel — Dashboard → Pixels → Add Pixel. Choose the platform and paste your pixel ID from the ad network.
2. Name your pixel — Use a clear label (e.g. "Meta — Spring Sale 2026") so you can reuse it across campaigns.
3. Attach to a link — When creating or editing a short link, open Advanced or Pixels and select one or more pixels to fire on click.
4. Set a default (optional) — Mark a pixel as account default to apply it to all new links automatically.
5. Test — Click your link in an incognito window and verify the event in your ad platform's test/debug tool.

Pro tips

• Combine pixels with UTM parameters for full-funnel reporting.
• Use different links per channel so pixel + UTM data stays segmented.
• Remove unused pixels to keep your account organized.